WEB MANAGEMENT

Colin K. Work

The World Wide Web offers organisations significant potential benefits through cost-effective dissemination of information in a timely fashion.

However, the ease with which material can be published on the web, and the distributed nature of the technology bring new - or perhaps more accurately, exacerbate - problems of information organisation and management.

This presentation will consider the impact the WWW has on the culture of the organisation and particularly the effects on responsibility and control. The "positioning" of the web within the organisation will be discussed with regard to ownership and some consideration given to the value and role of editorial boards. Methods by which the quality, currency and authority of information can be maintained will be discussed from a procedural point of view.

Finally, possible technological approaches to web management are examined, with a view to identifying areas where such solutions can be effectively applied but also identifying areas in which work still needs to be done